Discover best practices and tools for the product discovery process with this comprehensive guide. Learn how product managers can refine ideas by understanding real user needs.
Learn what is lateral thinking & critical thinking as a Product Manager and how to use both approaches to solve problems creatively, and think outside the box
6 basic voice of the customer frameworks that you can implement for your product include CES, CSAT, NPS, Qualitative research, customer journey mapping & sentiment analysis. Read on to know each one in detail.
A voice of the customer framework is a process of capturing customer feedback and using it to improve your products, services, and overall customer experience.
A step by step guide with real-life examples on how to approach market research vs user research. How to make informed UX decisions and build successful products
